The World in Your Palm

S03 E01 • Sunday, Jun 1, 2025 • Jun 1 • 43m

The biggest names in computers go head-to-head in a race to create the first portable computers; through failures, alliances and the return of an American icon, they'll usher in their first ever handheld device.

The Retail Reckoning

S03 E02 • Sunday, Jun 8, 2025 • Jun 8 • 43m

Three American retail icons are born within months of each other in 1962, sparking a rivalry for the ages.

Rise of the Internet Empires

S03 E03 • Sunday, Jun 15, 2025 • Jun 15 • 43m

An ambitious upstart leaves Wall Street to start an internet store that becomes a global empire, while a young computer programmer revolutionizes the way we buy and sell online--creating rival multibillion-dollar brands that become household names.

Hardware Warfare

S03 E04 • Sunday, Jun 22, 2025 • Jun 22 • 43m

Family-owned hardware stores become behemoth brands who battle it out taking big risks, ushering in new innovations, and betting it all in a race to become the number one hardware store chain in America.

Rise of the Office Machines

S03 E05 • Sunday, Jun 29, 2025 • Jun 29 • 43m

To simplify tedious office tasks in the mid-20th century, one unknown company introduces the world's first photocopier and becomes a household name.

Photo Bombs

S03 E06 • Sunday, Jul 6, 2025 • Jul 6 • 43m

An underdog breaks the mold by creating instant photography, revolutionizing how we take photos. And it kicks off a war of innovation between two iconic companies battling to be the number one camera brand in the country.

Fight for the Fast Lane

S03 E07 • Sunday, Jul 13, 2025 • Jul 13 • 43m

Pants on Fire

S03 E08 • Sunday, Jul 20, 2025 • Jul 20 • 43m

Wipe Out the Competition

S03 E09 • Sunday, Jul 27, 2025 • Jul 27 • 43m

Reinventing the Wheel

S03 E10 • Sunday, Aug 3, 2025 • Aug 3 • 43m

Harvey Firestone races to innovation against a crosstown rival as they both bet big on bringing car tires to the nation.